More men than ever are visiting salons for treatments and stocking up their bathroom cabinet with creams, potions and lotions to cover everything from healthy shiny hair, neat and tidy nails, moisturisers and anti ageing products to hair removal.
Yes, hair removal.
It is no longer just the fairer sex that struggles to keep their skin soft, smooth and fuzz free.
Unwanted body hair occurs in both men and women and can be equally embarrassing, and costly, for both sexes.
Razors and depilatory creams may seem fairly low cost but the gels, creams, foams and moisturisers that are needed to accompany them increase the price considerably.
Removing unwanted hair is universally recognised as, politely put, a pain in the neck.
Being free of unsightly hairs and stubble is important and high on everybody's wish list but because of the pain, mess and side effects (rashes, cuts, ingrown hairs to name but a few) which seem to go hand in hand with shaving, waxing and depilatory creams, hair removal never fails to raise a grumble let alone the ouch factor.
Most people grudgingly incorporate hair removal into their daily hygiene routines.
Shower and a shave sound familiar? Surely all that fuss isn't the best way to start the day.
With the pressures of day to day life, time is of the essence.
So why spend it covered in messy smelly cream or even worse being painfully waxed when there is a much more comfortable and easier way to remove hair? Laser treatment is safe, fast and effective.
It is now a great way for both men and women of all skin types and colours to safely remove unwanted hair.
LHR is the comfortable way of removing your unwanted body hair and has been described as the feeling of a hot stone massage.
A painless, simple and possibly relaxing way of removing hair.
Unwanted and sometimes excessive body hair can appear anywhere on the face or body.
Fortunately, for both men and women, laser hair removal can be carried out on almost all areas of the face and body, including those sensitive and hard to reach places.
Laser treatment makes nasty and uncomfortable shaving rashes, ingrown hairs and irritated skin a thing of the past with its safe and modern technology.
LHR is a permanent method of hair removal and is highly effective.
Therefore, resulting in a minimal number of treatments.
Laser hair removal works by sending pulses of light energy into the hair follicle below the skin making the hair follicle permanently unable to produce more hair.
After your treatment, the hair which has been treated will fall out.
Approximately six to eight treatments are needed for face and body areas to become permanently hair.
This is a considerably smaller amount of treatments compared to shaving everyday or waxing every four weeks.
Imagine the time and money saved by not having to constantly worry about removing unwanted hair and buying razors and expensive gels and foams.
Treatments starts from approximately £50 per treatment and due to the small number of treatments needed is fast becoming the popular choice for unwanted hair.