Due to the availability of software, people are able to store many image files onto their large hard drives. With this readily available to the public, the thought of paying to have a small amount of photographs printed, doesn't sound appealing, nor does developing them for hours in a darkroom. Why spend money and time developing them to get a good photograph, when digital cameras are so advanced now some of them can take a better photograph than a traditional camera.
This is why digital cameras are currently among the hottest consumer items on the market.
The internet and social networking sites play a huge part in the popularity of digital photography. It is effortless to send an email with image files attached, and extremely simple to post your photographs onto facebook, allowing your friends and family to see your pictures at just a click of a button. Technology is rapidly changing and expanding every day, and the digital photography market is growing with it. An example of this is the wedding photography industry. At most weddings the pictures would have been taken with a traditional camera, and a few today still do. However the majority of wedding photographers nowdays use digital cameras to take their pictures, and the pictures that are produced are still of an extremely high quality.