You can setup a new blog, post some content from free article directories or private label content and soon you will get "avalanche" of traffic to your site.
Most people who claim that blogging is that easy usually is trying to sell their product.
A blog is just a tool, a great one though.
Never before that anyone could publish their own thoughts, commentaries, articles, including audio and video content on the Web without struggling with html and other technical details.
Beyond that, just like any web site there are still work to do to grow it and make money.
There are a lot of facets that happen behind the scene that may not be obvious for those who are new to the whole process.
In other words, a successful web site or blog is more about building a good web site.
Here are other things to consider: Growing a blog As a blogger, you are responsible to provide your audience with content.
They expect it regularly.
In fact, it is usually the only reason why they revisit your site or subscribe to your RSS feed.
No blogger can get away with average content for a long time, because the readers are discovering new blogs on a regular basis.
They will weed out what they dislike to make room for others.
After all, no one has time to read all the blogs.
So, in your quest for traffic and audience, you have to create content and promote your blog consistently.
There is simply no way around it.
The day when they will flock just because you build a web site has long gone.
Having a strategy Now that the bloggers face stiffer competition, they should have a strategy unless they want to end up just like millions of other abandoned blogs.
Creating a strategy involves zeroing in on a target market, planning for the content, and identifying feasible promotion methods.
Finally, a strategic plan is your blueprint to reach your goal from your current situation.
Becoming web savvy A blog is not a be-all and end-all solution to everything.
You still need to format your content so it is pleasing to the eyes.
Modern blog editor allows you to do that, but still you must learn how to do it.
Aligning graphics, editing the size, taking screenshots, managing multimedia files and embed a Web-based player are all you need to master, if you are going to get involved with those.
Fortunately, it is easier than you think.